Billie Jean King narrates this Scotiabank x PWHL spot that brings attention to the issue of ice time for young female hockey players while celebrating how far the players in the PWHL have come. Starring Natalie Spooner and players from the Toronto Sceptres, Montreal Victoire, and Ottawa Charge.
“Growing up, almost every winter, my dad built an ice rink in my backyard that I loved to practice on, day and night. I know how lucky I was to have had that kind of access - and I want every girl who wants to play the game to experience that kind of excitement and passion. We need to work together to make the ice available to the next generation of female hockey players.” - Natalie Spooner
Credits:
Associate Creative Director/Writer: Laura DeSantis Associate Creative Director/Art Director: Sophia Kossoski/Michelle Budge